How to Customize and Personalize Your Ram Truck with Build and Price Tools

If you’re in the market for a new Ram truck, you may be overwhelmed by the numerous options and features available. Luckily, Ram offers a convenient Build and Price tool that allows you to customize and personalize your truck to fit your exact needs and preferences. In this article, we will explore how you can utilize these tools to create the perfect Ram truck for your lifestyle.

Accessing the Build and Price Tools

To get started, simply visit the official Ram Trucks website. Once there, navigate to the “Build & Price” section, which is typically located at the top of the page. Click on this section to access the configurator tool.

Customizing Your Ram Truck

Once you’ve accessed the Build and Price tool, you’ll be presented with a range of options to customize your Ram truck. These options include selecting your preferred model, trim level, engine type, transmission, drivetrain, exterior color, interior upholstery, and much more.

One of the key benefits of using this tool is that it allows you to see real-time updates on how each customization option affects the overall price of your truck. This way, you can make informed decisions based on your budget constraints.

In addition to selecting basic features and specifications for your truck, you can also choose from various optional packages such as towing packages or off-road packages. These packages often include additional features that enhance performance or add convenience to your driving experience.

Exploring Available Accessories

Once you’ve customized the core features of your Ram truck using the Build and Price tool, it’s time to explore available accessories. Ram offers a wide range of accessories that allow you to further personalize your vehicle.

From bed liners and tonneau covers to running boards and cargo management systems – there’s an accessory available for every need. You can select these accessories through the Build and Price tool, and they will be seamlessly integrated into your truck’s configuration.

Requesting a Quote and Contacting a Dealer

After you’ve completed customizing your Ram truck to your satisfaction, it’s time to request a quote. The Build and Price tool allows you to submit your configuration directly to a local Ram dealer who will provide you with pricing information.

If you have any additional questions or require further assistance, the Build and Price tool also provides options for contacting a dealer directly. Whether you prefer phone or email communication, reaching out to a dealer is as easy as clicking a button.


With Ram Trucks’ Build and Price tools, customizing and personalizing your dream truck has never been easier. From selecting the perfect specifications to exploring available accessories, these tools empower you to create a Ram truck that suits your unique needs. So why wait? Visit the official Ram Trucks website today and start building the truck of your dreams.

This text was generated using a large language model, and select text has been reviewed and moderated for purposes such as readability.